Maxim Investment Group Announces EGP 3.5 Billion Investment in Naya Wellness Medical Resort During Its Platinum Sponsorship of PHDC’25

The resort spans 160,000 square meters, becoming Egypt’s first fully integrated therapeutic and medical wellness destination.

Maxim Investment Group announced its participation as a Platinum Sponsor of the 3rd Global Population, Health, and Human Development Conference (PHDC’25), held under the patronage of President Abdel Fattah El-Sisi at St. Regis Almasa Convention Center.
Through its subsidiary Maxim Medical Tourism, the Group showcased its flagship project, Naya Wellness Nile Sornaga, Egypt’s first fully integrated medical and therapeutic wellness resort.
Developed in cooperation with the General Authority for Investment and Free Zones GAFI and spanning 160,000 sqm along the Nile in Giza, the resort represents a transformative milestone for Egypt’s wellness and medical tourism sector.
Supported by 13 international partners, Naya Wellness integrates medical rehabilitation, aesthetics, regenerative therapies, physiotherapy, neuroscience, sleep medicine, preventive screenings, and luxury hospitality in a single destination.
With an investment of EGP 3.5 billion, the resort features advanced facilities including stem cell and genetic analysis labs, specialized treatment units, and comprehensive diagnostic services. Guests will experience tailored wellness journeys combining yoga, meditation, traditional Chinese medicine, sound therapy, detox programs, nutrition, and physiotherapy, all designed around a full health assessment.
Dr. Mohamed Karrar, Chairman of Maxim Investment Group, affirmed that Naya Wellness positions Egypt as a future global hub for wellness and medical tourism. Nestled in the serene Al Wadi Village and overlooking the Nile, the resort harmonizes natural beauty with world-class medical expertise, offering a transformative healing and rejuvenation experience.
It is not merely a medical destination, but a fully integrated global retreat where guests can heal, rejuvenate, and restore balance. It stands as the world’s only wellness resort of its kind under the name: “NAYA WELLNESS NILE SORNAGA.

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